What is Employee Social Media Advocacy? Employee Social Media Advocacy refers to the practice of encouraging and empowering employees to...

Be more human. Don’t talk like a salesperson or a political partisan. No one cares. Once you go to “that place” most people stop...

Diversity is a greatly underused in day to day marketing activities. Diversity in Reaching Millennials Everyone knows that millennials...

A direct hit on a competitor.  Calling out a competitor for an error or mistake, especially if the same event could have easily happened...

Instagram has now been with us for 5 years. Who would have thought a simple photo sharing app could have gone so far in such a short...

The Internet is an insatiable beast. It needs fodder to keep churning out giggles, laughs, tears and of course, outrage. For the most...

Are you ready for the holiday and the social challenges and opportunities it brings? Now is the time to check your holiday plans twice...

It will be 20 24 years since I married my beautiful wife on September 21, 1991. Since then I’ve worked hard on 3 things; staying happily...

Please note the following is not a political statement or endorsement of any candidate or ideal. Seriously, it’s not. Passion Both Bernie...

You have your digital campaign performance deck prepared, you go to meet with your CEO and she asks, “how many sales did we make?” You...

Don’t Panic – Getty Images We’ve all been there. Something happens in the social space that sets your C suite off into panic land. It...

Do you wake up, read comments on your brands Facebook and Twitter page and immediately feel ill? Other inspirational brands like Nike...

Over the years I’ve used both TurboTax and H&R Block (aka Tax Cut). Both function well and got the job done. To be honest most of the...

In the case of Amazon it’s pretty easy to see their hope lies in you using the device to order paper towels with your voice. To quote...

There is much talk about social reach vs. engagement on Facebook. Although there is something to be said for both as a goal. At a base...

What would you say is Amazon’s new phone, Fire Phone’s best feature? Unlimited cloud storage of photographs The ability to scan products...